What are the additional charges?
Depending on your unique CRM requirements and set up, there may be additional charges incurred for features such as SMS, Email, API tasks, Premium Triggers (Direct integrations with Slack, Google sheets etc.) or Content AI (AI-driven content creation for emails, social media and workflows).
Below we describe how the billing system works and the various charges for billable features.
How does the billing system work?
The billing system works like a top-up card, and you can access your full billing history and itemization on the Company Billing Page.
Note that as our communication provider is based in the US so you will be billed in $USD, converted to GBP, so VAT will be included in the invoice amount.
Depending on your auto-recharge amount, every time your account hits a ZXero balance, you will get an automatic re-charge for messaging credits, and will receive an invoie from Stripe like this:
Pricing:
| Pay Per Use Charges | |||
|---|---|---|---|
| Making Calls | Receiving Calls | Text Messages | |
| Phone System | $0.028/min | $0.017/min |
US: $0.0166/segment UK: $0.0926/segment |
| $10 will give you about | 355 min | 590 min |
US: 600 segments UK: 107 segments |
| Emails | |||
| $0.002/email | |||
| $10 will give you about | 5000 emails | ||
| Workflow Premium Actions | |||
| Premium Triggers & Actions | $0.012/workflow premium actions | ||
| $10 will give you about | 835 workflow premium actions | ||
| Email Verifications | |||
| Email Verification | $0.003/Email Verification | ||
| $10 will give you about | 3335 Email Verifications | ||
| Words / Images | |||
| Content AI | $0.108/1000 Words and $0.072/Image | ||
| $10 will give you about | 92595 Words or 140 Images | ||
| Executions | |||
| Workflow AI | $0.036/GPT 4 and 4o execution and $0.018/GPT 3.5 execution | ||
| $10 will give you about | 280 GPT 4 and 4o execution or 555 GPT 3.5 executions | ||
| Messages or Calls | |||
| Conversation and Voice AI | $0.024/Message and $0.156/Minute voice call | ||
| $10 will give you about | 415 Message or 65 Minute voice calls | ||
| Conversations | |||
| WhatsApp Conversation | $0.0888/WhatsApp Conversation | ||
| $10 will give you about | 115 WhatsApp Conversation | ||
| Reviews | |||
| Reviews AI | $0.096/review response | ||
| $10 will give you about | 105 review response | ||
| Search Results | |||
| Auto-Complete Address | $0.0036/Search Result | ||
| $10 will give you about | 2780 Search Result or 1585 0.00525s | ||
| Funnell AI | |||
| Funnell AI | $1.188/funnelAI | ||
| $10 will give you about | 10 funnelAI |
What is a segment in SMS?
The size of an SMS segment refers to the maximum number of characters that can be included in a single SMS message.
In most countries, including the United States, the standard SMS character limit is 160 characters per segment. This means that a single SMS message can contain up to 160 characters, including spaces, punctuation, and special characters.
However, some languages, such as Arabic and Chinese, use characters that require more bits to encode and may have a lower maximum character limit per segment. For example, Chinese characters require two bytes to encode and have a maximum character limit of 70 per segment.
If a message exceeds the maximum character limit for a single segment, it will be split into multiple segments, and each segment will be charged as a separate SMS. Therefore, it's important for SMS marketers to keep their messages concise and within the character limit to avoid additional costs and potential confusion for recipients.
3rd Party API Tasks
We may use third-party API integrations or automation tools such as Zapier, Make, or Pabbly. Each "task" processed through these platforms incurs a transaction fee, which is paid to the software providers. These fees can vary depending on the platform and usage. We cover these transaction fees upfront and then re-bill you, the Client.
For businesses on our Pro Plan (£497/month), we include 1,000 API tasks per month at no additional cost. Once this allocation is used, any additional tasks will be charged accordingly.
API Task Pricing
Our current third-party API task cost is $0.004 per task, with a minimum spend of 50,000 tasks per month.
Example: A payment of $200 covers 50,000 tasks.
What is a "Task"?
In the context of automation platforms, a "task" refers to a single action or step within an automated workflow. These tasks are the building blocks of automation, allowing you to connect different applications and perform actions based on specific triggers or events.
For example, a task could be sending an email notification when a new lead is created in your CRM system. This task would involve connecting to your CRM system, retrieving the new lead information, and then sending an email to the designated recipient.
Or, a task could be updating a record in a database when a new comment is posted on a blog article. This task would involve monitoring the blog for new comments, retrieving the comment details, and then updating the corresponding record in the database.
The specific definition of a "task" may vary slightly between different automation platforms, but the general concept remains the same. Each task represents a single step in a workflow, and the combination of these tasks allows you to automate complex processes and streamline your operations.